Vivid Mercantile Ltd, a micro-cap entity listed on the Bombay Stock Exchange (BSE), has attracted interest from investors in search of high-growth prospects. As of May 2025, the stock is priced at around ₹7.59 per share. In this analysis future stock value will be explain about Vivid Mercantile Share Price Target 2030, explores the company’s financial performance, shareholding structures, and expert predictions to evaluate its potential path towards 2030.

Vivid Mercantile Overview

This Company was initially established as Vivid Offset Printers Private Limited on March 4, 1994, in accordance with the Companies Act of 1956, as evidenced by the certificate of incorporation issued by the Registrar of Companies for Gujarat, Dadra and Nagar Havelli.

Later, the company’s name was changed to “VIVID MERCANTILE LIMITED” on January 10, 2018, under the Companies Act of 2013, following a special resolution approved by our shareholders during the Extraordinary General Meeting (EGM) held on December 22, 2017, and as documented in the certificate of incorporation issued by the Registrar of Companies for Gujarat, Dadra and Nagar Havelli.

Subsequently, our Company transitioned into a public limited company as a result of a special resolution passed by our shareholders at the EGM conducted on January 12, 2018, and the name was thereafter modified to “VIVID MERCANTILE LIMITED” (VIEL) as per the new certificate of incorporation dated January 29, 2018, issued by the Registrar of Companies for Gujarat, Dadra and Nagar Havelli. The Corporate Identification Number (CIN) of the Company is U70100GJ1994PLC021483.

Vivid Mercantile Share Price Target 2030.

As of May 2025, the shares of Vivid Mercantile Ltd are trading at around ₹7.70 each. A forecast from Wallet Investor anticipates that the stock price will rise to ₹18.29 by May 2030. This indicates a possible return of approximately 137% over a five-year period, reflecting a favorable long-term perspective.

Current Price ₹ 07.59/-

Year	Bullish Scenario	Intermediate Situation	Bearish Scenario
2026	₹ 40 – ₹ 50	₹ 30 – ₹45	₹ 25 – ₹ 30
2030	₹ 140 – ₹ 170	₹ 120 – ₹ 150	₹ 110 – ₹ 130

• Sales Growth: The organization has encountered a decline in sales growth of -2.96% during the last five years.
• Return on Equity (ROE): The organization has encountered a decline in sales growth of -2.96% during the last five years.
• Promoter Holding: There has been a reduction in promoter holdings, decreasing from 45.18% in June 2024 to 42.68% in March 2025, which may lead to concerns regarding promoter confidence.
• Market Capitalization: The market capitalization of the company is approximately ₹76 crore, classifying it as a micro-cap stock, which may experience greater volatility.

For further details, click here. Vivid Mercantile

Vivid Mercantile Essentials

• Market Cap : ₹ 76.09 Cr.
• Enterprise Value : 80.49 %
• No. of Shares : 10.03 Cr.
• P/E : 6.94
• P/B : 1.38
• Face Value : ₹ 1
• Div. Yield : 0 %
• Book Value (TTM) : ₹ 5.52
• CASH : ₹ 0.11 Cr.
• DEBT : ₹ 4.51 Cr.
• Promoter Holding : 42.68 %
• EPS (TTM) : ₹  1.09
• Sales Growth : 120.27 %
• ROE : 31.70  %
• ROCE : 34.91 %
• Profit Growth : 199.25 %

Vivid Mercantile Peer Comparison

COMPANY	PRICERs.	MCAPCr.	P/B	P/E	EPSRs.	ROE%	ROCE%	P/S	EV/EBITDA
Shri Krishna Devcon	33.90	94.92	1.13	25.26	1.34	5.60	7.33	3.73	16.08
Ansal Buildwell	121.90	90.01	0.74	36.09	3.38	8.09	14.09	2.23	10.36
Skyline Millars	22.28	89.62	3.66	0	-0.05	-3.76	-3.76	0	-467.68
Parle Industries	17.44	85.19	0.58	249.14	0.07	0.14	0.49	0	112.26
Shristi InfraDev Cor	37.60	83.47	0	33.99	1.11	0	3.34	0.82	-29.72
Vivid Mercantile	7.59	76.10	1.38	6.94	1.09	31.70	34.91	7.82	6.32
Prime Prop. Dev Corp	43.84	74.40	0.93	40.77	1.08	0.60	1.32	0	29.41
Rodium Realty	219.35	71.24	5.13	23.38	9.38	1.42	2.71	3.60	20.73
Victoria Mills	6,830.45	67.32	0.96	0	-43.53	1.24	2.08	3.96	323.83
Country Condo”s	8.59	65.65	2.62	117.66	0.07	6.81	9.11	2.59	60.47

Vivid Mercantile Quarterly Result (All Figures in Cr.)

PARTICULARS	Dec 2023	Mar 2024	Jun 2024	Sep 2024	Dec 2024
Net Sales	0.48	2.55	9.48	0.33	1.89
Total Expenditure	5.87	1.01	9.24	-0.18	1.82
Operating Profit	-5.40	1.54	0.24	0.50	0.07
Other Income	7.03	9.40	0.27	-0.24	0.69
Interest	0	0	0	0	0
Depreciation	0.03	-0.04	0	0.01	0.01
Exceptional Items	0	0	0	0	0
Profit Before Tax	1.60	10.98	0.50	0.25	0.75
Tax	0.20	1.32	0.10	0	0.10
Profit After Tax	1.40	9.66	0.40	0.25	0.65
Adjusted EPS (Rs)	0.14	0.96	0.04	0.02	0.07

Vivid Mercantile Profit & Loss (All Figures in Cr. Adjusted EPS in Rs.)

PARTICULARS	Mar 2020	Mar 2021	Mar 2022	Mar 2023	Mar 2024
Net Sales	30.01	16.97	17.87	4.42	9.73
Total Expenditure	30	16.92	17.78	4.83	12.62
Operating Profit	0.01	0.05	0.09	-0.41	-2.89
Other Income	0.04	3.66	5.21	4.98	18.60
Interest	0	0	0	0	0
Depreciation	0.09	0.08	0.11	0.08	0.02
Exceptional Items	0	0	0	0	0
Profit Before Tax	-0.04	3.63	5.19	4.49	15.68
Provision for Tax	0	0.05	0.50	0.16	2.71
Net Profit	-0.04	3.58	4.69	4.34	12.98
Adjusted EPS (Rs.)	0	0.36	0.47	0.43	1.29

Vivid Mercantile Balance Sheet (All Figures are in Crores.)

Particulars	Mar 2020	Mar 2021	Mar 2022	Mar 2023	Mar 2024
Equity and Liabilities
Share Capital	7.96	10.03	10.03	10.03	10.03
Total Reserves	8.95	10.45	15.18	19.52	42.32
Borrowings	0	0	0	0	0
Other N/C liabilities	0	0	0	0	1.10
Current liabilities	8.98	0.06	1.23	3.96	6.52
Total Liabilities	25.88	20.54	26.43	33.50	59.96
Assets
Net Block	1.03	0.95	0.31	0.25	0.24
Capital WIP	0	0	0	0	0
Intangible WIP	0	0	0	0	0
Investments	0	0	0	0	0
Loans & Advances	0	0	0	0	0
Other N/C Assets	0	0	0	0	0
Current Assets	24.86	19.59	26.12	33.25	59.72
Total Assets	25.88	20.54	26.43	33.50	59.96

Vivid Mercantile Cash Flows (All Figures are in Crores.)

PARTICULARS	Mar 2020	Mar 2021	Mar 2022	Mar 2023	Mar 2024
Profit from operations	-0.04	3.63	5.19	4.49	14.94
Adjustment	0.05	0.08	-5.11	-4.88	-18.57
Changes in Assets & Liabilities	1.56	-5.08	-6.47	-11.86	-14.64
Tax Paid	0	-0.06	-0.50	-0.50	-1.95
Operating Cash Flow	1.56	-1.43	-6.89	-12.75	-20.23
Investing Cash Flow	0.22	1.50	6.14	10.33	20.17
Financing Cash Flow	-1.82	0	0.63	2.56	0
Net Cash Flow	-0.04	0.07	-0.12	0.14	-0.06

Vivid Mercantile Share Holding Pattern

Summary	Mar 2025	Dec 2024	Sep 2024	Jun 2024	Mar 2024	Dec 2023	Sep 2023	Jun 2023	Mar 2023	Dec 2022	Sep 2022	Jun 2022
Promoter	42.7%	45.2%	45.2%	45.2%	45.2%	45.2%	45.2%	45.2%	45.2%	45.2%	45.2%	45.2%
FII	0%	0%	0%	0%	0%	0%	0%	0%	0%	0%	0%	0%
DII	0%	0%	0%	0%	0%	0%	0%	0%	0%	0%	0%	0%
Public	57.3%	54.8%	54.8%	54.8%	54.7%	54.8%	54.8%	54.8%	54.8%	54.8%	54.8%	54.8%

Vivid Mercantile Financial Performance Overview

Income and Profitability

In the fiscal year concluding in March 2024, Vivid Mercantile announced a total revenue of ₹28.33 crore, representing a remarkable increase of 201.54% compared to the prior year. The Profit After Tax (PAT) was recorded at ₹12.98 crore, indicating a strong year-over-year growth of 199.25%.

Nevertheless, the quarterly performance of the company has shown fluctuations. For example, in the third quarter of FY2024-25, the net profit fell by 53.57% to ₹0.65 crore, down from ₹1.40 crore in the corresponding quarter of the prior year. In spite of this decline, the net profit margin increased to 25.29% during the same timeframe.

Operational Effectiveness

Although the company has consistently reported profits, it has not issued any dividends, suggesting a strategy focused on reinvesting earnings into the business. Furthermore, the company has a high accounts receivable period of 198 days, which may affect cash flow and operational efficiency.

Shareholding Patterns

Promoter confidence serves as a vital measure of a company’s potential for future success. As of March 2025, the promoter holding in Vivid Mercantile has declined to 42.68% from 45.18% in June 2024.

The principal promoter, Satishkumar Ramanlal Gajjar, possesses a 40.54% ownership in the company. Importantly, there are no shares that have been pledged, which serves as a favorable indication that the promoters have not leveraged their shares as security for loans.

SWOT Analysis

Strengths:

• Robust annual revenue and profit expansion in the fiscal year 2023-24.
• Enhanced net profit margins observed in the recent quarters.
• No committed promoter shares, which suggests financial stability.

Weaknesses:

• Extended debtor days (198), impacting cash flow.
• Reducing promoter retention, which could indicate diminished confidence.
• Absence of dividend distributions, which could discourage investors seeking income.

Opportunities:

• Possibility of an increase in stock price according to analyst predictions.
• Reinvestment of profits could lead to business expansion and increased market share.

Threats:

• Fluctuations in quarterly performance could influence investor sentiment.
• The micro-cap designation renders the stock vulnerable to market volatility and liquidity challenges.

Conclusion

Vivid Mercantile Ltd offers a diverse opportunity for investors. Although the company has shown remarkable annual growth rates, its quarterly fluctuations and declining promoter holdings necessitate careful consideration. The anticipated rise in stock price to ₹18.29 by 2030 presents an appealing prospect for long-term investors prepared to manage the inherent risks. As is customary, prospective investors should perform comprehensive due diligence and assess their risk tolerance prior to making investment choices.

Although the anticipated share price for 2030 suggests possible growth, the present financial metrics of the company advise prudence. Investors are encouraged to perform comprehensive due diligence and take into account the inherent risks linked to micro-cap stocks prior to making investment choices.